The advertising industry wants to make the web family-friendly, and leftist pressure group Sleeping Giants-friendly too.
Unilever, one of the largest consumer products companies — not to mention the second largest advertiser in the world — has threatened Facebook and Google with a boycott if they do not take steps to curb “anger and hate” on their platforms, according to written remarks from Keith Weed, the company’s chief marketing officer.
“Unilever will not invest in platforms or environments that do not protect our children or which create division in society, and promote anger or hate,” Weed is expected to say, at today’s leadership meeting of the Interactive Advertising Bureau (IAB), a trade group for companies involved in digital advertising.
“We will prioritize investing only in responsible platforms that are committed to creating a positive impact in society,” Weed will say. “2018 is either the year of techlash, where the world turns on the tech giants — and we have seen some of this already — or the year of trust.”
Weed will warn that the advertising industry is “sleepwalking on progress” and that consumers care about “fraudulent practice, fake news, and Russians influencing the US election.”
Revelation 12:12 Therefore rejoice, ye heavens, and ye that dwell in them. Woe to the inhabiters of the earth and of the sea! for the devil is come down unto you, having great wrath, because he knoweth that he hath but a short time.
Revelation 12:17 And the dragon was wroth with the woman, and went to make war with the remnant of her seed, which keep the commandments of God, and have the testimony of Jesus Christ.